Project 3 / Special Edition Disc Media

Design packaging for a special edition set of digital media discs. Content ideas include but are not limited to:

1. Movie or Series of movies:
You can select a trilogy or something thematic that ties the collection together.

2. Television Show/Series:
You can select a series and create a season collection or full episode collection.

3. Music Anthology
You can create a multidisc anthology for a musical artist of your choice

Research brand competition and consumer value. Emphasis is on practical protection and structure of your product. Development of overall brand for different structures. Keep in mind that these are niche audience products and a premium price is paid for these products. Tell a story with the experience of the package from its purchase to its use. This is a keepsake, status badge, a collectors item!

Finally, we are not designing key art. There is no need to reinvent the brand for the movie if not needed. You can however reinterpret some of the assets how you see fit.

A minimum of 3 discs are required for the project.

PROJECT OBJECTIVE:

To emphasize product and consumer market research, preliminary preparation, organization of information, imaginative creativity, conceptual uniqueness and appropriateness, layout and composition, effective use of exciting imagery, color, typography as related to the product, readability, overall visual impact and message, project consistency, and technical finish of comps and final presentation.

 

PROPOSED SCHEDULE:

10/2
Research Due

10/7
3 documents at 1600 x 1200 @ rgb
On the left is a detailed sketch, rendering, sample of the intended structure of the concept.
On the right top: execution style, illustration style, photographic style, historical reference etc. Visual styles that you intend on utilizing in the final execution
On the right bottom: typographic, textural, color, or any other image based references.

You will be graded on the quality of these style boards.

10/14
Schematics of Design. Materials List.

10/16
Precise sketch or rendering of final product. Dimensions and materials required.
Demonstrate clear idea of how product is to be executed.

10/21
Photoshoot P2.
Case Studies.

10/23
Kickoff Project 3
Mini Mock up or rough actual mock up.

10/28
All panel artwork solidified.

10/30
Final Lab P3

11/04
Project 2 Due for Critique

*schedule subject to change